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Little Moons co-founder: Your product doesn't have to be perfect to launch
Vivien Wong shares her top tips, job highs and lows, and what a perfect Sunday looks like.
August 20, 2026I quit my £80,000 job to make ice cream - here's how
The co-founder of Little Moons shares her advice for anyone thinking about starting a business of their own.
August 19, 2026Protein or pickled garlic? What's new in ice cream
There's a constant battle in ice cream to come up with new flavours and to keep costs down.
August 14, 2026Ice cream makers bet consumers still want treats, just healthier ones - Reuters
Ice cream makers bet consumers still want treats, just healthier ones Reuters
August 13, 2026Will ice cream or chilli cool you down?
Is it better to eat spicy or cold foods during a heatwave?
July 9, 2026Japan raids ice cream giants over price-fixing allegations
The investigation on alleged cartel pricing of ice cream comes as Japan faces record summer temperatures.
June 17, 2026Chinese investment in Brazil pivots from power dams to ice cream, courting consumers - Reuters
Chinese investment in Brazil pivots from power dams to ice cream, courting consumers Reuters
April 11, 2026Related Pages (7)
Little Moons co-founder: Your product doesn't have to be perfect to launch
Read about how Vivien Wong quit accounting to make ice cream.
I quit my £80,000 job to make ice cream - here's how
Vivien Wong founded mochi brand Little Moons with her brother Howard At 28, Vivien Wong walked away from an £80,000-a-year accounting job to start making ice cream with her brother. Growing up in he
Protein or pickled garlic? What's new in ice cream
Magnum's R&D centre improves existing recipes and works on new ones I'm at the research and development centre of the world's biggest publicly listed ice-cream maker, Magnum. Near Bedford in the UK,
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Will ice cream or chilli cool you down?
Check the forecast where you are.
Japan raids ice cream giants over price-fixing allegations
Japan's competition watchdog has raided some of the country's biggest ice cream makers for allegedly forming a cartel to raise the price of their products. Some of the firms, including Meiji and Pock
From hydroelectric plants to ice cream, Chinese increase investments in Brazil
Many Chinese companies are now courting the country’s more than 200 million consumers Disclosure / BYD For the Chinese ice cream and beverage chain Mixue, w